Become an Affiliate

Join the BaxterBet affiliate program and grow with us. We welcome publishers, streamers, affiliates and marketing partners who want a straightforward, Canada-focused partnership. We work closely with partners to convert their traffic into lasting players while keeping reporting and support clear and practical.

Program purpose

Our affiliate programme is built to reward partners for referring real players to BaxterBet. We aim to create sustainable partnerships that prioritise compliance, player retention and steady growth rather than short-term spikes. Partners with casino, sportsbook or multi-channel audiences are all a good fit.

Partnership benefits

We offer a collaborative approach that puts your performance first. Benefits include a dedicated point of contact for campaign planning, promotional creatives tailored for Canadian audiences, and flexible link and landing-page options to match your traffic sources. We also provide basic best-practice guidance to help you improve conversion and retention.

Commission structure

Our commission models are designed to suit different partner types and traffic patterns. Options include revenue-share, CPA and hybrid arrangements depending on your audience and goals. Payout terms are fair and transparent, and we’re open to discussing tailored plans for high-performing partners. Exact rates and structures are provided during onboarding and review meetings.

Tracking and reporting transparency

We use reliable tracking and reporting to make sure you see accurate performance data. Partners get access to an online dashboard showing registrations, net revenue and active player metrics in near real-time. We also provide regular statements and are available to review any discrepancies or unusual activity together.

Marketing tools and support

Affiliates receive a library of ready-made assets including banners, text links and locale-appropriate landing pages. We support deep-linking so you can direct traffic to specific games or sportsbook markets where allowed. Our team can help with campaign creatives, A/B testing suggestions and seasonal collateral suited to Canadian events and peak periods.

Long-term cooperation

We value long-term relationships built on trust and measurable results. Regular performance reviews, flexible contract updates and open communication help us adapt to changing markets. If you focus on compliance and quality traffic, we’ll work with you to improve offers, expand promotional options and explore exclusive opportunities as they become available.